Your AI Rollout Is a Belief Problem
FrequencyMay 01, 202600:06:43

Your AI Rollout Is a Belief Problem

Rebecca Hinds writes for Inc. that the real blocker to AI transformation isn't the tools — it's the story leaders tell before the rollout even starts. Chuck and Jenni get into why that lands squarely in IC's domain, and why most AI communication plans still look like feature announcements.

Hinds and researcher Bob Sutton surface a hard finding from their AI Transformation 100 report: when leaders deploy AI in ways that strip craft and human touch, what remains is described as a hollow shell with little meaning. Jenni ties it to every failed enterprise tech rollout she's seen — leading with features, skipping the "what does this mean for you" conversation. Chuck disagrees with Jenni's earlier take (on the record, she knows which episode) that AI change is just like any other change programme. He thinks the scale and scope is different. They don't fully resolve it. That tension is the point.

Chuck connects it back to the motivation data from the Predictive Index segment: the narrative crisis and the meaning crisis may be the same problem wearing different clothes.

https://www.inc.com/rebecca-hinds/the-biggest-threat-to-your-ai-strategy-isnt-the-technology/91331197